At Real Response Media we create compelling solutions that deliver genuine value to our consumer and business audiences in the cruise travel and aviation sectors. Respected experts at the heart of our markets, we provide practical hands-on advice and support to both the B2C and B2B communities that we serve.
Established in 2011 our innovative approach to delivering new products designed to benefit both our consumers and business audiences has enabled the business to continue to grow rapidly. As a media company which employs talented and collaborative individuals we provide high-performing marketing solutions across multiple platforms for our clients.
We publish six international print magazines, two in the cruise industry and four aviation titles, alongside three high-performing websites as well as engaging with our audiences across our social platforms, live events and awards.
Real Response Media has established itself as a leader in delivering specialist consumer and industry content and is constantly on the lookout for new talent and the latest opportunities to further grow the business.
We endeavour to offer the best content and commercial solutions to our business partners via the platforms that will bring them the most results. We work in and provide a collaborative and friendly environment which allows our team personal growth within a professional and fun culture.
From our beginnings in 2011 with the acquisition of World of Cruising magazine we acquired Cruise Trade News soon afterwards allowing us to bring together both the consumer and trade elements of the cruise industry. A series of events was next to be launched which includes The Wave Awards, the ‘Oscars of Cruising’, Cruise Stars which supports excellence and individual growth in the cruise industry and The Cruise Challenge events.
In 2019 we acquired ATP’s aviation portfolio of magazines allowing us to branch into a different industry.
Since this point the business has accelerated growth with the redevelopment of World of Cruising’s website as a lead-generation site including the biggest cruise search in the UK with over 35,000 cruises available. Cruise Trade News has developed a new purpose which is to ‘enable the cruise trade to sell more cruises’ and our aviation portfolio has gone from strength to strength as aviationbusinessnews.com has been redeveloped.
Now an award-winning true multi-media publisher, Real Response Media Ltd. is constantly reviewing potential acquisitions and is set for continued rapid growth.
Our Timeline
Timeline
January 2026
World of Cruising unveils new brand identity and website
New year, new look. We started 2026 with the launch of our new website, alongside a new logo and brand identity
September 2025
The first edition of PAM Singapore
Building on the success of past events in London and Dublin, the Predictive Aircraft Maintenance Conference sets its sights on Asia with the first Singapore edition.
June 2025
Launch of the Cruise Corner podcast
Our new audio series arms travel agents and cruise industry professionals with the latest insights and product information
February 2025
Cruise Trade News launches first Annual Report
Continuing our mission of being the voice of the cruise industry, Cruise Trade News launched its first annual report, a temperature check on the industry and consumer sentiment.
November 2024
MRO Management scoops PPA Independent Publisher award
Named Business Publication of the Year, MRO Management was praised by the judges for “successfully delivering must have information to its readers”
November 2024
The Predictive Aircraft Maintenance conference moves to Dublin
Our first Dublin event followed two successful PAM conferences in London in 2022 and 2023.
November 2024
The Wave Awards turn 10
The cruise industry gathered at The Dorchester in London to celebrate our winners and a decade of Oscars of Cruising.
July 2024
World of Cruising TV launches
Real Response Media made its first foray into TV in 2024 with the first season of World of Cruising TV. More would follow in 2025 and beyond.
November 2022
RRM delivers inaugural Predictive Aircraft Maintenance conference
In November 2022 at the Pan Pacific Hotel London, Real Response Media held the first Predictive Aircraft Maintenance conference following months of research bringing over 100 industry professionals together.
June 2022
RRM Wins ALF Insight Award
RRM picked up another award from ALF Insight for Best Game Changer, Innovation for World of Cruising’s continually developing website noting the significant innovation delivering commercial rewards.
December 2021
Real Response Media celebrates 10 years
From small beginnings RRM now has a significant turnover with six international print magazines, three websites and a portfolio of live events including the flagship Wave Awards event.
December 2021
World of Cruising wins PPA award
Real Response Media wins PPA Independent Publisher award for Best Digital Product of the Year following the relaunch of World of Cruising’s website and the benefits it brings to our customers.
December 2020
World of Cruising website relaunched
World of Cruising website was relaunched as a lead-generation website with the purpose of helping customers to find their perfect cruise. A bespoke cruise search, expansive content and recommendations to help customers find their perfect cruise.
February 2020
Real Response Media moves to new offices in Caledonian Road
As the company expanded, so did the need for space. In December 2019, we acquired our new offices on Caledonian Road, just north of Kings Cross, London, and moved in two months later in February 2020.
January 2020
Introduction of our Aviation portfolio
We started 2020 by celebrating the launch of MRO Management, Low-Cost & Regional Airline Business, Aircraft Cabin Management and Airline Cargo Management.
September 2019
Acquisition of ATP’s Aviation portfolio of brands
Continuing Real Response Media’s steady growth, we acquired ATP’s portfolio of aviation publications and conferences.
September 2016
First Cruise Challenge Travel Agent Training Event
The Cruise Challenge, which gives travel agents the opportunity to learn more about the industry in a fun and informative way, was first launched in September 2016.
May 2016
Cruise Stars Awards launched
With the immediate success of the Wave Awards, the Cruise Stars Awards was launched the following year. This gives those on the front-line of the cruise industry the opportunity to be rewarded for their achievements.
July 2015
Wave Awards launched
The Wave Awards, which has since become the leading awards within the cruise industry, was launched in July 2015.
December 2014
Cruise Trade News acquired
Following on from the relaunch of World of Cruising magazine the previous year, Real Response Media expand into the trade sector with the acquisition of Cruise Trade News magazine.
